How to Embed a Loom Video in an Email

Joseph Lee
Vimal Kumar
October 10, 2024

How to Embed a Loom Video in an Email

What is Loom?

Loom is a video messaging tool that helps you get your message across through instantly shareable videos. Whether you're providing feedback, explaining a concept, or sharing an idea, Loom allows you to record your screen, voice, and face to create effective, personal communication. Learn more at Loom.

Loom Screenshot

Who is Loom best suited for?

Loom is ideal for professionals such as Product Marketers, Customer Success Teams, and Sales Representatives. For Product Marketers, Loom can be used to create engaging product demos, share updates, or provide training to both internal teams and customers. It's beneficial because it allows clear communication, reduces the need for lengthy emails, and enhances the understanding of complex topics through visual explanation.

How to Embed a Loom Video in an Email

Common FAQs on How to Embed a Loom Video in an Email

Can I embed a Loom video directly into all email clients?

Not all email clients support embedding videos directly due to security concerns. It's often best to use a thumbnail image linked to the video URL.

How do I link a Loom video in my email?

You can insert a screenshot of your Loom video and then hyperlink the image with the Loom video URL, allowing recipients to click the image to view the video.

Is it possible to autoplay a Loom video when opened in an email?

Due to email client restrictions, autoplay for embedded videos is typically disabled. Recipients will need to click to play.

What are the benefits of embedding a Loom video in an email?

Embedding or linking a Loom video can make complex information more engaging and digestible and can increase viewer engagement compared to plain text.

Can recipients view a Loom video preview in the email?

Most email clients do not support video previews, but using a thumbnail image linked to the video can simulate this by providing an engaging visual cue.

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A core issue we identified was that the team was often spending a lot of time creating custom demos, guides, or walkthroughs for unqualified prospects.

Ultimately, this led to a lot of wasted time, a huge amount of burden and effort for already busy staff, and a diffusion of focus on targeting the right prospects.

Casey O'Brien
Solutions Consulting Director

Prior to Supademo, we were spending countless hours putting together demos and videos across discovery, qualification, training, or simply answering common questions. Creating these could take upwards of 8-10 hours, which is both painful for us, but also less engaging for prospects.

Andreas Moekesch
Solutions Consulting, Processmaker

One of my pain points was how time-consuming it was to create product demos for both demonstrations and trade shows manually. The ability to create a Supademo in minutes and the ability to showcase these at conferences has saved us an incredible amount of time!

Kirill Stolbushkin
Solutions Consulting, Processmaker