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How to create a campaign in MailerLite

Joseph Lee
Nithil Shanmugam
January 19, 2024

How to create a campaign in MailerLite

Overview

Efficiently manage your email campaigns with MailerLite by following this step-by-step guide on creating impactful campaigns. Organize your content, personalize messages, and optimize engagement with user-friendly features. This comprehensive tutorial ensures a seamless process, empowering you to enhance efficiency and clarity in your email marketing efforts within the MailerLite platform.

1. Start by clicking 'Create campaign' on your dashboard.

1 Click on "Build professio..."

2. Choose the type of campaign you want to initiate.

2 Click on "Regular campaig..."

3. Enter all necessary details required for your campaign.

3 Click here

4. Identify and select your target audience, 'Marketing teams' for instance.

4 Click on "Marketing teams0Exclude group"

5. After making your selection, click 'Next: Content' to proceed.

5 Click on "Campaign detail..."

6. Choose your preferred editor and hit 'Continue'.

6 Click on "Continue"

7. Customize your campaign to suit your needs and preview it.

7 Click on "Preview and test "

8. If satisfied with your customization, click 'Done editing'.

8 Click on "Done editing"

9. Schedule the campaign's launch time as per your preference.

9 Click on "Send laterSet ..."

10. Finally, click 'Send' to launch your campaign.

10 Click on "Send"

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A core issue we identified was that the team was often spending a lot of time creating custom demos, guides, or walkthroughs for unqualified prospects.

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Ultimately, this led to a lot of wasted time, a huge amount of burden and effort for already busy staff, and a diffusion of focus on targeting the right prospects.

Casey O'Brien
Solutions Consulting Director

Prior to Supademo, we were spending countless hours putting together demos and videos across discovery, qualification, training, or simply answering common questions. Creating these could take upwards of 8-10 hours, which is both painful for us, but also less engaging for prospects.

Andreas Moekesch
Solutions Consulting, Processmaker

One of my pain points was how time-consuming it was to create product demos for both demonstrations and trade shows manually. The ability to create a Supademo in minutes and the ability to showcase these at conferences has saved us an incredible amount of time!

Kirill Stolbushkin
Solutions Consulting, Processmaker