Sessions & Viewer IP Data, Closed Captions, Customizable Watermark and More

Joseph Lee
Joseph Lee
December 31, 2024

Joseph is the founder and CEO of Supademo. As a two-time startup founder, Joseph is passionate about building zero-to-one products.

Sessions & Viewer IP Data, Closed Captions, Customizable Watermark and More

Missed our last product update? Here were the highlights:1. Track Unique Clicks & Conversions in Analytics2. Aspect Ratio Improvements3. Workspace Improvements4. HTML Capture Progress UpdateOtherwise, scroll below for the latest updates from Supademo 👇🏽

1. Track Sessions & Viewer IP Data

With this update, you can collect and analyze more data for your Supademo viewers. This includes new data such as:

  • Viewer location (i.e. New York, US);
  • Viewer device (i.e. Mac, Android) and browser (i.e. Chrome)
  • Session Duration / Time Viewed (i.e. 22s)
  • Initial View Time (i.e. 12/28/2024)

When paired alongside unique hotspot/button clicks, this enriched data helps you better track your Supademo's performance and iterate on improvements.

Check this feature out by navigating to the demo analytics page and clicking "Lead Data".

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TLDR: Sessions & demographic data in analyticsBenefits: Better lead segmentation and performance measurement

2. Closed Captions & Subtitles

With Closed Captions, any Supademo with an AI Voiceover will now include the option to display/hide accessibility captions for the corresponding text.

With Closed Captions, any Supademo with an AI Voiceover will now include the option to display/hide accessibility captions for the corresponding text.

End viewers can easily toggle captions on/off through the "CC" button on the demo browser bar.

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TLDR: Automatic subtitles and captions for AI VoiceoversBenefits: Accessibility and flexible demo viewing experience

3. Customizable Watermark CTA

In addition to traditional Chapter-based CTAs, you can now repurpose and rebrand the Supademo watermark to serve as a persistent CTA.

This customizable Watermark CTA will show up on the bottom-right of your Supademo, meaning viewers will be able to take action and access the CTA on every slide, not just on Chapter steps.

You can easily update the Watermark CTA with your:

  • Logo
  • Text (i.e. "Schedule call")
  • URL (i.e. demo scheduling link)

Easily use any combination of logo and/or text like the examples below:

example watermark types

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TLDR: Replace Supademo watermark with custom CTABenefits: Persistent across slides = higher odds of viewer conversion

4. Hotspot Animations and Improvements

We've added additional options to customize the look and feel of your hotspots. This includes:

  • Hover effect animations when viewers hover over hotspots;
  • Options to remove animations across hotspots;
  • Additional animation styles (i.e. pulse, ping) for hotspots;

You can access these new options by clicking "Edit" on a hotspot. Check out a preview of these options below:

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TLDR: More animation options across hotspotsBenefits: Design flexibility and viewer delight/engagement

5. HTML Capture Release

The Supademo team has been diligently beta testing HTML Interactive Demos with a select pool of customers and we're ready to release this powerful new functionality to a larger pool of beta testers!

If you've already indicated beta interest – thank you, we haven't forgetten about you. But if you haven't expressed your desire but would like to join the list, you can sign up for the beta list below.

Request beta access

Thank you, customers for 2024

2024 was a year of incredible growth and learning for the entire Supademo team. We thank every user, customer, and partner for their feedback and ideas to help shape the future of our platform.

If you'd like to voice your ideas – we'd love to hear from you. Drop us a feature request through our public board or reach out through the in-app chat through the Supademo dashboard!

Please expect big things from the Supademo team in 2025 and beyond!

A core issue we identified was that the team was often spending a lot of time creating custom demos, guides, or walkthroughs for unqualified prospects.

Ultimately, this led to a lot of wasted time, a huge amount of burden and effort for already busy staff, and a diffusion of focus on targeting the right prospects.

Casey O'Brien
Solutions Consulting Director

Prior to Supademo, we were spending countless hours putting together demos and videos across discovery, qualification, training, or simply answering common questions. Creating these could take upwards of 8-10 hours, which is both painful for us, but also less engaging for prospects.

Andreas Moekesch
Solutions Consulting, Processmaker

One of my pain points was how time-consuming it was to create product demos for both demonstrations and trade shows manually. The ability to create a Supademo in minutes and the ability to showcase these at conferences has saved us an incredible amount of time!

Kirill Stolbushkin
Solutions Consulting, Processmaker
Growth & adoption start with better demos
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